Why is it important to ping your blog?

What is pinging your blog?

Most people like to read fresh new articles.  To ping your blog is to notify a number of services that keep track of weblogs and publish them. By pinging, you let the services know that your blog has been updated and hence, they crawl and index your site, publishing your blog contents.   You can get pretty good traffic coming to your site once this is done.

How do I ping?

There are many free pinging services to use, but I use pingoat.com as my service.  If for some reason pingoat.com site is not available, then I use pingomatic.com.  You can only use one pinging service since they all use the same services to ping your blog post.  You don’t want to double ping your blog post. You can be penalized for by numerous search engines by not accepting any blog posts from your blog in the future.

For Word Press Users:

Word Press already has a built-in pinging service.  It can be a dilemma using their built-in pinging service because Word Press pings your blog every time you update a post or create a draft.  What I suggest you do is sign into your admin panel.  Under your setting tabs, click on writing settings.  Under “Update Setting”, clear any links in the box.  This way your blog won’t ping the search engine every time you simple update your blog.  You don’t want to be penalized for just updating your blog or making a draft blog post. At this point,  you have control of pinging your blog.

How often do I ping?

Once you publish your new blog post, you can head over to any pinging service and ping your new article. Remember, only ping your blog post once.

What other sources can I ping?

You can ping not only your blog post links, but you can also ping other sources you created, for example;

• Articles from Ezine Article and other article submission sites
• Videos uploaded to You Tube and other video submission sites.
• Hub Pages articles
• Squidoo lens
• Etc…..

Make pinging your blog and other sources a daily routine once it’s published.

Happy New Year!!

Happy New Year from Dynasty Web Marketing Team!

What is your biggest obstacle with making money online?

Our blog is designed to help small business owners market their business the least expensive way possible. Our team have spent a lot of time studying and buying material on getting tons of traffic.  We have been able to figure out some of the best kept traffic techniques that gurus do not want to share with you.  For free at least.  We understand you want to start making money online, but your money is tight.

This why in 2010 our goals for our present and future readers are:

• Free Step-By-Step Tutorial on Setting Up a Profitable Word Press Blog (please sign-up here to be notified of launch)
• Free E-Book on “Beginners Guide: How to Begin to Make Money Online The Cheapest Way Possible”
• More how-to videos on over 100 ways to market your business online

We also want your input.  What is your biggest obstacle with making money online with your business?

Please respond back to us and we will post your answers.  You never know, your question could help out another fellow online business owner in the future.

Merry Christmas and Happy Holidays To Everyone

Dynasty Web Marketing family wants to wish your family a Merry Christmas.

A Smart and Easy Way to Get Free Traffic – Ad Swaps

This article is from Maki, a Philosophy student in Toronto, Canada.

One of the easiest ways to get visitors to your web site is to spend money. Nothing is more effortless then paying for traffic. But if you can’t afford it or don’t want to pay, there’s an equally simple but free way to get traffic: ad swaps.

An advertisement swap or ad swap is simply an arrangement where you agree to put up someone else’s ad on your site or email newsletter in exchange for them doing the same.

The goal of an ad swap is mainly to get exposure for a specific purpose, such as selling products/services or improving awareness of your brand/site. This is different from a link exchange because you are not seeking to improve your search engine rank.

The link value doesn’t matter at all. What matters is getting visitors into your web site.

Four Pre-Requisites for a Successful Ad Swap

Image Credit: Erik K Veland

For an ad swap to be successful and fair, there are four pre-requisites to be fulfilled:

1. Equal traffic and exposure: Both parties ought to have websites that receive a steady amount of visitors everyday, or an email list with a decent amount of subscribers. Otherwise, there is no meaning in setting up an ad swap in the first place. Ad swaps are most agreeable when both parties have an equivalent audience reach/traffic count.
2. Fair and Good Ad placement: Traffic flows more easily to you when your ad is displayed in a spot which is easily viewable and accessible by visitors. While site designs may differ, both parties should endeavor to exchange ads that are displayed in a similar fashion. A pop-under does not capture visitor attention in the same way as a site-wide banner, so seek to use equivalent ad formats too.
3. High Relevancy: In the best scenario, an ad swap should occur between websites in the same niche, as both parties would benefit from a trade in visitors with an already established interest on the same topic. But it is possible for trades to occur for sites in different niches. The essential point to remember is that your ad/message MUST be relevant to the page or site where it is placed and vice versa for your ad partner.
4. No Conflicting Purpose. If you’re a merchant selling a product or a firm offering a service, you should not do ad swaps with competitors (other merchants/firms in the same niche). However ad swaps can be done for joint promotion of a specific event or shared project. You also should not do an ad swap with a site that contradicts your brand’s ethos or image (e.g. PETA doing an ad swap with Kentucky Fried Chicken).

There is one more important factor and that’s networking. Webmasters and bloggers are often inundated with requests for link trades: they have a defensive barrier against requests from strangers. Unless your site has some reputation or authority in your niche, ad swaps usually need to be prefaced with an established relationship.

People are far more likely to do ad swaps after they become more comfortable with you, when they don’t see you as a leech but a potential benefit. So keep this in mind as well when you aim to fulfill the four other prerequisites.

Seek Quality Ad Partners, Don’t Settle For Anything Less

Image Credit: andy frankwick

You may be familiar with the traffic exchange networks of the past (and present), places where webmasters can go sign up, submit their site and browse through each other’s websites in order to earn viewing credits that can be converted into pageviews for their own site.

It’s all about trading incentivized glances in a merry-go-round of self-interest. You look at my site, I look at your site. Everyone is happy. And it goes on ad nauseam.

Even though these pageview-trading rings are called traffic exchanges, they aren’t useful because you don’t get truly targeted and interested viewers, people who click through to your site because they were honestly compelled by curiosity or desire, not because they want more hits to their own website.

I bring up the topic of the old-school traffic exchanges to emphasize the importance of having a quality ad swap. One should carefully select ad partners because you need to maximize your returns with a limited inventory: you only have that much ad space to trade.

Your goal is to get the best quality visitors from your ad. To achieve that, you must try to only trade with websites that have a quality audience. Don’t do ad swaps just because someone asked you to, it could end up being a waste of time and ad space.

You probably know how to find quality ad partners already, as you should be familiar with your niche. If not, find them by doing a Google search for your site’s keywords.

If you can’t set up a good ad exchange because your site doesn’t get enough traffic, try again after you’ve developed a greater audience. Or you can negotiate with more popular sites by reducing the display length for your ad against their ad, although even that may not work.

Types of Ad Swaps You Can Set Up

All ad swaps can be measured with tracking links and analytics so both parties can compare how many hits they received with the clicks they sent out. If you’re doing an ad swap with a friend or prefer a looser agreement, you can forgo click data and stats altogether. The choice is up to you. Here are some ad swap formats you can use.

• On-site Banners and Text Links. This includes banners of all sizes and text links on a site-wide basis or on specific webpages. Includes blog post promos.
• Email Newsletters. Involves inserting a mention of your ad partner’s website or product/offer. This can be accompanied by a personal endorsement or not.
• RSS Feed Ads. These are either text links or image banners placed within an RSS feed.

Some Extra Tips and Recommendations

One guideline I follow is to never send traffic to my homepage or any page that is unoptimized. A custom landing page must be created for each ad swap. I can design it for the purpose of capturing leads (freebie + opt-in) or set it up so that it becomes a welcome page (’Hello, visitors from Site A!’) with a short introduction and deep links.

I also pay special attention to the ad banners used. Banners that reference your partner’s site name or brand tend to get better click throughs, although you should get permission first. Sometimes they do not want to appear as if they were endorsing your site, although they are already implicitly doing so by having your ad up.

Ad Swaps Aren’t Hip Now But They Still Work

While it’s a common email marketing practice amongst internet marketers, I don’t often read about ad swaps being recommended as a traffic strategy for bloggers or webmasters. There were a few ad trading networks around but none of them really caught on for some reason.

Perhaps it sounds archaic and boring compared to all the super cool social media viral marketing buzz building tactics being promoted right now by all the experts. Yes, ad swaps may sound dull but they still work if you know how to do them right. If you’ve got ad space you can’t sell, why not give it a shot? You have nothing to lose at all. ^_^

Dosh Dosh is a blog offering internet marketing and blogging tips, alongside social media strategies. Best consumed by bloggers, entrepreneurs, web publishers, marketers, freelancers and small business owners.

How to quickly dominate the search engine – Part 2

Thanks for joining me for Part 2 of  ”How to quickly dominate the search engine“.  The last steps 6 -9 are the final steps of this series.  If you don’t have time to do all steps for each article, you can do a couple of steps to get by.  You can outsource most of these steps with us.  Visit  Internet marketing services for more information.

6.  Turn your audio into a  podcast. Click here for a free guide on creating a podcast.

7.  Create a blog entry.  The best blog platform to create is Wordpress.org for search engine optimization.

8.  Create a free Squidoo Lens.  Squidoo is a website hosting hundreds of thousands of hand built web pages. Each lens is one person’s look at something online.

9.  Social Bookmark Your Website Links.  Sign up for daily google alerts for mention of your website link. Each link you receive, social bookmark the entire page of the article.  The best tool that I have used for simultaneously broadcasting  your content to the top social networking sites is OnlyWire.  Setup your information with each social bookmark ( ex. Digg, Newsvine, StumbleUpon) and OnlyWire will do the rest.

Follow these steps to quickly dominate the search engine.  We offer the following services for internet marketing and website design services for those of you who don’t have the time to go through each step daily.

How to quickly dominate the search engine – Part 1

I wanted to write a very helpful article for all of the online businesses . There is a 9 step process to quickly dominate the search engine. In Part 1 of this article, I will go over 1 – 5 steps of this process to get you started.

1. Write an article. Your article should include:

• Title – (include 1 Keyword)
• Summary – (2 -5 sentences of your content)
• Content – (main subject should talk to your readers)
• Bio – Resource Box (include not only your bio, but a sentence or two to drive people back to your site)
• Optional – Keywords, not inside the article

*Tip – If your article is really long, then divide the article into two articles, Part 1 – Part 2.

2.  Submit your article to the top five article submission sites:

• Ezine Articles.com (Make sure you submit to this one first before any other article submission site)
• Self Growth.com
• Article Alley.com
• Idea Marketers.com
• Search Warp.com

3.  Make your article into a press release.  If you don’t know how to write a press release, here’s an online press release template. Here are a few free public relation sites you can submit your press release to:

• Transworldnews.com
• 1888pressrelease.com
• PrFree.com
• Free Press Index.com
• I-Newswire.com

4.  Make your article into a video.  You can download JING – a free software that adds visuals to your online conversations.  With JING – you are allowed up to 5 minutes of video recording. Camtasia Studio is  the ideal choice for creating longer, more polished screen videos.  Camtasia Studio can edit your Jing videos, too.

5.  Submit your video to popular broadcast video sites.  For example:

• YouTube.com
• Video.Google.com
• Video.Yahoo.com
• Motion Box.com
• Atom Films.com

Stayed tuned for Part 2 – How to quickly dominate the search engine for 6 – 10 steps.

How do I continue making money in a slow economy?

This is the time to make a master plan to continue making money.  Once you have a customer that purchase a product from you, you began to build credibility and trust with them.  If you only have one product to sell of your own, I would consider signing up for some affiliate products similar to the same niche of your product. Check out 5 of  the best  ways to continue to make money no matter what condition the economy is in.

1. Upsell - At the time of the purchase, do your best to upsell another product. This should be done with every sell you make.
2. Begin an affiliate program for your company or offer incentives to your customers for referrals.  #1 advertising is still and may always be word of mouth.  There are a lot of mouths out there to sell your product, especially if there is an incentive for them.
3. Do an ad swap with another business that has the same niche or have products that is relevant to a specific page or site.  This is a free and easy way to get more traffic to your site.  I will explain in detail on how to have a successful ad swap this week.  Sign up to receive this great article directly in your inbox if you are not already signed up with us.
4. To save money within your business, out source some of your workload.  This can save money on employee and equipment cost.
5. Always, always, always, follow up with your prospects and existing customers.  Follow up by sending out daily, weekly, or monthly email newsletters.  A great service for all of your email marketing campaigns is Aweber.  Aweber will manage all of email campaigns and have over 100 email template  to choose from to get you started. Another creative way of following is  taking it back old school. Sending personalized cards to prospects and clients directly in their mailbox. Don’t worry about writing and mailing all of the promotional cards yourself. We use SendOutCards. SendOutCards prints it, stuffs it and mails it, all for less than a greeting card at the store.  At SendOutCards, you can create campaigns that will automatically send out Thank You Cards, Birthday Cards, Holiday Cards, and Promotional Postcards.

These are just a few ways to continue to make money.  If you know of any more, please leave me a comment below.

What are the top 10 reasons to write an online press release?

How important is a press releases to an online business?  Mucho, mucho.  I need to work on my Spanish.  Creating press release for your business will bring you so much traffic to your site.  It is more of an instant gratification for driving more traffic to your site.  If you don’t know how to create a press release, here is an online press release template from PR Web.

Those of you who know how important a press release is may not use it as much to promote your business because you don’t know what’s newsworthy.

Here are the top 10 reasons to write a press release and get more traffic to your site:

1. A new, complete or revamp website
2. A webinar or blog talk radio event you are hosting
3. New or revised products or services your are offering on your web page.
4. A free e-mail newsletter you are publishing (weekly, monthly, yearly)
5. Products or services you are giving away
6. A new online membership site on your website
7. A new E-Book you wrote (even if it’s free)
8. A fundraiser even your are doing on your website
9. A new contest or sweepstakes you are having on your website
10. A joint venture you are doing with another business.

If you know of any great reasons to write a press release to drive more traffic to your site, please share.

Get a FREE professional website! First 100 people only!

This offer has reached the first 100 people.  For the rest of the month of November, we are giving 20% off of our website design services.

Celebrate our 1 year anniversary with a free professional website!  The first 100 people who respond to this offer will receive a free professional basic website ($250 value) with the purchase of the domain name and 3 months hosting. This offer is good through November 7, 2009. We have extended the offer to Friday, November 13, 2009.

We will design attractive, functional websites using the WordPress content management system and built-in blog capabilities.

Once your website is live, you will be able to easily make changes and updates yourself. Everything from writing regular news articles, uploading photos, changing a price, or adding a product to your shop can be done quickly and easily through the one administration panel.

Choose from hundreds of WordPress plugins to add functionality to your website such as online shops, email newsletters, photo galleries, Twitter feeds and more… Your website will be optimized for search engines plus every news item (blog post) you write, is another chance to increase traffic to your website.

Here are a couple of examples:

Please Tweet This Message to Qualify for Your Free Website!

Fill out the form below and we will contact your if you are one of the first 100 people. Thank you so much!